Markus Elsässer

Job Title
Chief Executive Officer
Solar Promotion GmbH

Markus Elsässer studied mechanical engineering at the University of Stuttgart. He worked for a German manufacturer of solar thermal systems before he founded several companies all in the field of renewable energies.

Markus Elsässer is the founder and CEO of the company Solar Promotion GmbH, an internationally operating exhibition company with a focus on renewable energy, energy storage technologies, electric transportation and energy efficiency. In 1991 he founded Intersolar, the world´s leading exhibition series for the solar industry with events spanning four continents. In 2014 the ees (electrical energy storage) exhibition was started, which has become Europe's largest exhibition for batteries and energy storage systems. In 2018 he founded The smarter E, an innovation hub for events and topics driving the new energy world: renewable energies, decentralization, digitalization and electric transportation.
Solar Promotion has currently 50+ employees in Germany and has representation offices in 14 countries.

June 13, 2023Welcome & Introduction


Further Content

Ralph Müller-Eberstein, Business Development Manager at ebee smart Technologies GmbH

Ladeinfrastruktur vs. Immobilienwirtschaft: Wege aus der Ladekrise

The smarter E Podcast Episode 151 | Language:German

September 21, 2023

New guidelines for both tenancy law and the construction are supposed to optimize charging stations in apartment buildings.

Wes Stein, Chief Research Scientist for Solar Technologies at CSIRO

CSP – How Concentrated Solar Power Works

The smarter E Podcast Episode 150 | Language: English

September 14, 2023

With CSP we can achieve high temperatures of 150 - 1500 Celsius to drive power cycles or industrial processes such as cement production or green hydrogen. But how far along is CSP technology? Wes Stein will give us the answer to this and other questions.

Market Trends

PV Production: Can Europe Keep Up With the Rest of the World?

September 7, 2023

Even though the European Solar PV Industry Alliance is predicting that its own annual production capacity goal of 30 gigawatts (GW) will actually be exceeded by 2025, there’s still no guarantee that Europe will be able to catch back up with the international competition and secure a leading position again when it comes to PV production.

Dr. Hamed Beheshti and Ahmad Sandid

How Solar PV Is Helping to Achieve Sustainable Development Goals in Africa

The smarter E Podcast Episode 149 | Language: English

September 7, 2023

Africa has a huge untapped solar potential. The integrated solar water desalination project at Lodwar Hospital in Kenya is a flagship project that contributes to several Sustainable Development Goals.


Exhibition Segments of The smarter E Europe

Learn more about the exhibition segments of Intersolar Europe, ees Europe, Power2Drive Europe and EM-Power Europe.

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